Stevenson Ruiz Rbr 8


Undefeated US Olympian and Fight Label muse
Professional fights

Editorial feature : Working with Shakur since winning his Olympic silver medal; making his professional debut in style in Fight Label

Shakur really embraces our design creativity and completely leaves his styling in our hands. Shakur is somewhat the Fight Label muse.

He fought the notorious Conor McGregor in the most talked about showdown in sporting history and he made history doing so wearing Fight Label.

Shakur Stevenson Victory

Playing with colour and materials, we have developed Shakur's image and kept his youthfulness as a fighter, whilst stylistically the bold designs compliment his fiery style in the ring as he continues to chase greatness.

There is no limit to our use of fabric; Shakur has worn everything from velvet, crocodile, snakeskin, foil, fur and full gold head to toe.

Stevenson Ruiz Rbr 2 Stevenson Ruiz Rbr 1

Sophie flew out to Vegas for fight week ahead of August 26 2017 with the precious cargo, and it was a week in which everything changed for Fight Label and an unforgettable experience. It was an amazing week working with Floyd, his team and his sponsors. Spending every day with Floyd and his team, in his final days of training at the gym it was somewhat emotional knowing this was the last time.

It is exciting to work with a fighter from the beginning and continually evolve their look each fight to bring their personality into the ring. It is so important that our clients feel like they are stepping into their character when stepping into the ring, giving them both presence and confidence.


Shakur has a signature headband for each fight to represent 'Newark' where he hails from. We like to add personal touches to the outfits; sometimes they are lined in a crazy material or have custom inscriptions on the inside.

All these details are what makes Fight Label so unique in our approach to ring wear and tailor made outfits.

Shakur Stevenson Shakursilver